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Asia Giles
  • WORK
  • ABOUT

Neutrogena Pure Glow

A new product launch, purposefully made to be mistaken for movie trailer. Seeded during the Oscars, the video was cut together artistically from stills. Without an obvious product sell or logo, it created intrigue that drove the viewer to it's microsite, where you finally were able to have the whole story revealed.

Photographer: Troy Word.  

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